The NYBG Rose Nursery Catalog Poster features a the front cover of an original Child's Nursery Catalog from 1896. Child's Nursery was located in Floral Park, NY.
Toward the end of the 19th century, new industrial processes had revolutionized the publishing and printing industries. Printing techniques allowed for faster, less expensive, and easier production of brightly colored images. Some nurseries developed their own printing establishments and hired lithographic artists to produce colorful images for catalog covers and horticultural prints.
The poster measures 24'' H x 16'' W Details courtesy of The LuEsther T. Mertz Library